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Bryan Park Training Series

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Non-Profit | RideRichmond                   Role | Art Direction, Design                   Client | Bryan Park Training Series

Every summer, Richmond Virginia holds a racing series known as The Working Man's Classic as part of the Bryan Park Training Series. At the end of each series, the winner gets a winning jersey.
One problem that appeared for this cause was that there was no winning leader women's jersey. Through funding from the non-profit that I worked with known as RideRichmond, I was able to design a
jersey for the female winners. The goal was to create a jersey that was feminine but still lay within the realm of contemporary cycling. 


Concept Drawings

 
 
 

Production Layout

 

                                                                      Final Product